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Customer Relationship Management

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eCRM 

A Quick Guide To Understanding Your Audience: eCRM

May 24 crma-team 0 Comments

While over the last years, the online world has redefined the standard approaches of the sales and marketing departments of

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About

"Customer relationship management is a broadly recognized, widely-implemented strategy for managing and nurturing a company’s interactions with clients and sales prospects. It involves using technology to organize, automate, and synchronize business processes—principally sales activities, but also those for marketing, customer service, and technical support. The overall goals are to find, attract, and win new clients, nurture and retain those the company already has, entice former clients back into the fold, and reduce the costs of marketing and client service."

Resources

  • Microsoft Dynamic CRM Software
  • Customer Relationship Management Model
  • Institute of Customer Service
  • CRM Daily
  • Customer Think
  • Virtual Offices

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